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PILLOW BUYING GUIDE
The proper pillow can change your sleep — discover everything you need to know.

Take our quiz to find your perfect pillow and quilt

You should feel comfortable beneath your quilt from the moment you climb into bed, to the moment you wake each morning. Depending on your location, you may be most comfortable with different quilts for different seasons, or a quilt designed specifically for all season use.

Shop by Sleep Position

Side Sleeper

Side sleepers need to fill the gap between the shoulder and midline. The size of this gap also depends on the size of your frame, so take this into consideration.

A pillow that creates an up or downward tilt of your neck could cause discomfort. We recommend a medium to high profile pillow (depending on your size) with a firm fill. Gusset construction will also help fill the gap.

 

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Back Sleeper

Sleeping on your back creates a small curve in your spine, meaning there’s only a small gap to fill. A low or medium profile pillow will help maintain the natural curvature while supporting your neck. Memory foam is a great option for back sleepers as it moulds to the shape of the head and neck, providing support that's specific to you.

 

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Front Sleeper

For ideal comfort and support, stomach sleepers should select a soft pillow with a low profile. This will avoid lifting the head and neck to an unnatural, uncomfortable position. We recommend memory foam or feather and down as the best suited fill for stomach sleepers.

 

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Shop by Size

Standard Pillow

48cm x 73cm

A regular size pillow that’s perfect for sleeping, styling and stacking. Also ideal for pillow fights.

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King Pillow

48cm x 87cm

A little something extra that’s ideal for king and super king beds. Great for people who move around in their sleep.

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European Pillow

65cm x 65cm

Big, square and a preferred decorative pillow. Perfect for relaxing in bed with a book.

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Kids Pillow

48cm x 73cm

The perfect size for their little heads to rest.

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Travel Pillow

42cm x 24cm

A must-have for well rested adventures; designed in a compact, easy to carry size.

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Shop by Size

Standard Pillow

48cm x 73cm

A regular size pillow that’s perfect for sleeping, styling and stacking. Also ideal for pillow fights. 

Shop now

King Pillow

48cm x 87cm

A little something extra that’s ideal for king and super king beds. Great for people who move around in their sleep.

Shop now

European Pillow

65cm x 65cm

Big, square and a preferred decorative pillow. Perfect for relaxing in bed with a book.

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Kids Pillow

48cm x 73cm

The perfect size for their little heads to rest.

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Travel Pillow

42cm x 24cm

A must-have for well rested adventures; designed in a compact, easy to carry size.

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Shop by Feel

Soft

Low loft, best suited to stomach sleepers or small-framed body types.

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Medium

Medium loft, best for side or back sleepers.

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Firm

Firm loft, best for side sleepers and larger frames.

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Shop by Feel

Soft

Low loft, best suited to stomach sleepers or small-framed body types.

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Medium

Medium loft, best for side or back sleepers.

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Firm

Firm loft, best for side sleepers and larger frames.

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Shop by Fibre

Our pillows are filled with a variety of materials, from plant-derived to natural sources to manmade, with something to suit everyone.

Natural Fibres

Feather & Down

A fill that originates from natural sources, feather and down is super soft and breathable. Down is easy to shape, while feathers provide added support. Crafted as a three-dimensional cluster for temperature regulation. 

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Latex

A polymer derived from the sap of rubber trees; it boasts a pincore hole design, allowing for air circulation. Latex is long lasting, boasting bounce and spring and the ability to shape itself to the head and neck.

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Latex & Memory Foam

Latex

A polymer derived from the sap of rubber trees; its boasts a pincore hole design, allowing for air circulation. Latex is long lasting, boasting bounce and spring and the ability to shape itself to the head and neck.

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Memory Foam

A manmade material, originally designed by NASA in the 60s, introduced to bedding in the 90s. Memory foam gently contours to the head and neck, reducing pressure points and providing extra support. Soft yet durable, it rebounds to shape after use.

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Feather & Down Alternative

Feather & Down Alternative

For sensitive sleepers, an alternative to feather and down which offers the same soft feel. Premium quality polyester, offering easy care, plush support and available in various levels of firmness.

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Latex

A polymer derived from the sap of rubber trees; its boasts a pincore hole design, allowing for air circulation. Latex is long lasting, boasting bounce and spring and the ability to shape itself to the head and neck.

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TENCEL™ Lyocell Fibre

TENCEL™ Lyocell is an innovative, versatile cellulosic fibre. When combined with other materials, it enhances its partners functionality. In pillows, it helps create the optimum balance of comfort and support.

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Memory Foam

A manmade material, originally designed by NASA in the 60s, introduced to bedding in the 90s. Memory foam gently contours to the head and neck, reducing pressure points and providing extra support. Soft yet durable, it rebounds to shape after use.

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Compare our Pillows

Spoilt for choice or torn between two?
Select pillow collections to compare and find what suits you best.

Compare

 

9

Deluxe Surround Feather & Down

To experience softness with a little more support, our Deluxe Feather & Down Surround Pillow includes a 100% white goose feather core.

Fibre: Feather & Down

Sleep Position: Back & Side

Profile: Medium

Size: Standard

Feel: Medium

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2

Deluxe Feather & Down

Our Deluxe Feather & Down features 50% white goose down and 50% feather blend.

Fibre: Feather & Down

Sleep Position: Side & Back

Profile: Medium

Size: Standard, King or European

Feel: Medium

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3

Deluxe Feather & Down Latex

Our Deluxe Feather & Down Latex pillow offers premium support with its latex core and ultimate softness with feather and down surround.

Fibre: Feather & Down

Sleep Position: Back & Side

Profile: Medium

Size: Standard

Feel: Medium

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4

Pure Indulgence

Our Pure Indulgence Pillow is the ultimate in luxury with its premium Hungarian 85% white goose down and 15% white goose feather fill.

Fibre: Feather & Down

Sleep Position: Front

Profile: Low

Size: Standard

Feel: Soft

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5

Ultimate Luxury

A luxuriously soft and comfortable feather and down alternative, with a breathable cotton percale cover.

Fibre: Premium polyester

Sleep Position: Front

Profile: Low

Size: Standard

Feel: Medium

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7

Dunlopillo

The original and most popular in the Dunlopillo® range, this latex pillow suits the sleeping preference and requirements of most people.

Fibre: Latex

Sleep Position: Back, Side or Front

Profile: Medium or High

Size: Standard

Feel: Firm or Medium

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8

Therapillo

This Therapillo™ memory fibre pillow is gentle on pressure points and adjusts to its users preferred sleeping positions.

Fibre: Memory Foam

Sleep Position: Back, Side or Front

Profile: Medium or High

Size: Standard, Travel or Body

Feel: Firm or Medium

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1

Deluxe Dream

Our Deluxe Dream Pillow has a cloud-like fill and gusseted construction for superior neck support.

Fibre: Feather & Down Alternative

Sleep Position: Side & Back

Profile: Medium or High

Size: Standard, King or European

Feel: Medium or Firm

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Reviews

“These pillows make such a difference in your sleep quality. Amazing!”

SANJIVA

“I prefer high profile pillow and this pillow is perfect for me - it provided the kind of softness yet support my neck and back. I would highly recommend it.”

YOYO

“Great pillow with medium profile, comfortable, like sleeping on a cloud.”

ANONYMOUS

“I have finally found the perfect pillow. I have always suffered neck pain on all previous pillows. Not this one. I have recommended it to so many. Amazing sleep.”

DEB13

Reviews

“These pillows make such a difference in your sleep quality. Amazing!”

SANJIVA

“I prefer high profile pillow and this pillow is perfect for me - it provided the kind of softness yet support my neck and back. I would highly recommend it.”

YOYO

“Great pillow with medium profile, comfortable, like sleeping on a cloud.”

ANONYMOUS

“I have finally found the perfect pillow. I have always suffered neck pain on all previous pillows. Not this one. I have recommended it to so many. Amazing sleep.”

DEB13

Reviews

“These pillows make such a difference in your sleep quality. Amazing!”

SANJIVA

“I prefer high profile pillow and this pillow is perfect for me - it provided the kind of softness yet support my neck and back. I would highly recommend it.”

YOYO

“Great pillow with medium profile, comfortable, like sleeping on a cloud.”

ANONYMOUS

“I have finally found the perfect pillow. I have always suffered neck pain on all previous pillows. Not this one. I have recommended it to so many. Amazing sleep.”

DEB13

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